April 22, 2013

LebNet is pleased to announce the “Keefak” app to its community

Announcement from the company:

Built by a group of young Lebanese emigrants who have built their lives and careers abroad, “Keefak” is a unique application on the market, designed to teach people of Lebanese descents, foreign Lebanese relatives and foreign expats in the Middle East the Lebanese dialect of Arabic.

This informative, interactive and very user-friendly app was launched successfully in January 2012 and is endorsed so far by more than 10.000 users worldwide.

The application is currently available in 4 versions, namely French, English, Portuguese and Spanish, while German language is still under development.

Keefak can be downloaded in both free and paid versions from the App Store, Google Play and Windows store.

Behind “Keefak” stands a small group of dedicated and passionate Lebanese expatriates sharing the same vision to reconnect 15 million people of Lebanese descents established mainly in Europe, North America, Latin America, Australia & Africa, with their parents or grandparents’ mother tongue and hence the Lebanese culture, as well as foreigners and tourists visiting the region.

The idea flourished when Hadi El Khoury, a young Lebanese entrepreneur currently working and residing in France for more than ten years, became a father. Despite the fact that he has left Lebanon to complete his studies and pursue his career in information security, Mr. El Khoury is keen on maintaining strong bonds with his country of origins and doing the best he can to give back to Lebanon what it has given him. His main concern was to teach his daughter born and raised in France the Lebanese dialect.

Thus, with the help of his brother Mr. Joseph El Khoury, a software engineer, app architect and IOS developer, Mr. Rawad Rahmé who is an android developer and the valuable input of a linguist Professeur Antoine Fleyfel (Maitre de Conference en Theologie et Philosophie a l’Universite catholique de Lille): “Keefak” was born.

“Keefak”, suitable for adults and kids, and currently made of 20 courses including vocabulary, text, grammar and exercises, is in constant evolution and regularly updated with new features, courses or even special courses such as the one developed for Valentine’s occasion.

Furthermore, a child friendly and interactive game-centric version of “Keefak” is currently under development featuring 2 cartoon characters, and is expected to be launched in May 2013.

“Keefak” enables children and adults to develop their day to day conversational Lebanese Arabic. However, it is not limited to this purpose and works in both ways, allowing arab-spoken individuals to learn foreign languages. Consequently, it introduces not only Lebanese diaspora or foreigners to the Lebanese dialect but allow Lebanese citizens, and arab people in general, to explore aforementioned available languages.

This one of a kind, pure Lebanese application, was and is still being talked about and highlighted through the media and social media (Websites, Blogs, Facebook pages & Twitter accounts, etc…) whether nationally & regionally such as, to name a few, in Daily star, L’Orient Le Jour, and the “Executive’ Magazine, or internationally whether through “Brasil Arab News agency” or “Forbes Magazine” which cited it as “ the most innovative and exciting application”.

Currently we are also working on several possible partnerships such as the one established with The Lebanese Emigration Research Center (LERC). Collaborations that will help us widen “keefak”s audience and become renowned, thus spreading the Lebanese talents and culture.

You may check KEEFAK through the below links:

www.keefaktheapp.com

– FB Page: facebook.com/keefaktheapp

– Twitter Account: @KeefakTheApp

– YouTube video: http://www.youtube.com/watch?feature=player_embedded&v=TFqUvjYiGVE

Please download and try “Keefak” in either free or paid versions from the App Store, Google Play and Windows store.